Naomi Doodle Hearts Print Midi Dress
| UK Size | Chest (cm) | Waist (cm) |
|---|---|---|
| 6 | 83-85 | 69-71 |
| 8 | 86-89 | 72-75 |
| 10 | 90-94 | 76-80 |
| 12 | 95-101 | 81-85 |
| 14 | 102-109 | 86-91 |
| 16 | 110-117 | 92-97 |
| 18 | 118-125 | 98-103 |
| 20 | 126-133 | 104-109 |
| 22 | 134-141 | 110-115 |
| 24 | 142-150 | 116-121 |
Disclaimer:
- The fit of our dresses may vary due to slight variants in the stretch of our fabrics.
- Our Size Guides are based on our Popsy fit model body measurements.
1) CHEST
Place the tape around the fullest part of your bust and measure all the way around.
2) WAIST
Measure your natural waistline.
Our product listings use UK sizing. Please refer to the following chart when ordering outside of the UK to determine which size you should order.
| UK | EU | US |
|---|---|---|
| 8 | 36 | 4 |
| 10 | 38 | 6 |
| 12 | 40 | 8 |
| 14 | 42 | 10 |
| 16 | 44 | 12 |
| 18 | 46 | 14 |
| 20 | 48 | 16 |
| 22 | 50 | 18 |
Pumps Sizing
| UK Size | EU Size | Foot Length | Insole Length |
|---|---|---|---|
| 3 | 36 | 220mm | 232mm |
| 4 | 37 | 229mm | 240mm |
| 5 | 38 | 237mm | 248mm |
| 6 | 39 | 246mm | 256mm |
| 7 | 40 | 254mm | 265mm |
| 8 | 41 | 262mm | 273mm |
| 9 | 42 | 271mm | 281mm |
| 10 | 43 | 279mm | 289mm |
Poppet Dress Sizing Guide
| 2-4 Years | 4-6 Years | 6-8 Years | 8-10 Years | 10-12 Years | 12-14 Years | |
|---|---|---|---|---|---|---|
| Dress Length | 55.5cm | 59.5cm | 65.6cm | 75.5cm | 84cm | 89cm |
| Chest Width (Flat Measurement) | 29.5cm | 32cm | 34cm | 36cm | 39cm | 41.5cm |
| Waist (Flat Measurement) | 27cm | 29.5cm | 30.5cm | 31.5cm | 32.5cm | 34.5cm |
Poppet T-Shirt Sizing Guide
| 2-4 Years | 4-6 Years | 6-8 Years | 8-10 Years | 10-12 Years | 12-14 Years | |
|---|---|---|---|---|---|---|
| Length | 43cm | 47cm | 51cm | 55.5cm | 61.3cm | 64.6cm |
| Chest Width (Flat Measurement) | 31.5cm | 33.5cm | 36.5cm | 39.5cm | 43cm | 45.5cm |
Sweatshirt Sizing Guide
| 6/8 | 10/12 | 14/16 | 18/20 | 22/24 | |
|---|---|---|---|---|---|
| Back Length (From Stitch On Shoulder) | 77cm | 79cm | 81cm | 83cm | 85cm |
| Chest Width (2.5cm Below Armhole) | 55cm | 57cm | 61cm | 65cm | 69cm |
Detailed Specifications (Popsy Dresses)
| Measurement Points (Back Length) | Size | Size | Size | Size | Size | Size | Size | Size | Size | Size | |
|---|---|---|---|---|---|---|---|---|---|---|---|
| 6 | 8 | 10 | 12 | 14 | 16 | 18 | 20 | 22 | 24 | ||
| Gathered Waist Dress | Snp To Hem | 97.4cm | 97.4cm | 98cm | 98.6cm | 99.2cm | 99.8cm | 100.4cm | 101cm | 101.6cm | |
| Waist To Hem | 59cm | 59cm | 59cm | 59cm | 59cm | 59cm | 58cm | 57cm | 56cm | ||
| Flat Waist Dress | Snp To Hem | 97.4cm | 97.4cm | 98cm | 98.6cm | 99.2cm | 99.8cm | 100.4cm | 101cm | 101.6cm | |
| Waist To Hem | 59cm | 59cm | 59cm | 59cm | 59cm | 59cm | 58cm | 57cm | 56cm | ||
| Blouson Dress | Snp To Hem (Flat) | 100cm | 100cm | 101cm | 102cm | 103cm | 104cm | 105cm | 106cm | 107cm | |
| Waist To Hem (Flat) | 55cm | 55cm | 55cm | 55cm | 55cm | 55cm | 55cm | 55cm | 55cm | ||
| Trapeze Dress | Snp To Hem | 97.8cm | 97.8cm | 98.4cm | 99cm | 99.6cm | 100.2cm | 100.8cm | 101.4cm | 102cm | |
| Waist To Hem | 64cm | 64cm | 64cm | 64cm | 64cm | 64cm | 64cm | 64cm | 64cm | ||
| Pleated Tie Waist Dress | Snp To Hem | 100.4cm | 100.4cm | 101cm | 101.6cm | 102.2cm | 102.8cm | 103.4cm | 104cm | 104.6cm | |
| Waist To Hem | 62.6cm | 62.6cm | 62.6cm | 62.6cm | 62.6cm | 62.6cm | 61.6cm | 60.6cm | 59.6cm | ||
| Midi Dress | Snp To Hem | 113.8cm | 113.8cm | 114.4cm | 115cm | 115.6cm | 116.2cm | 116.8cm | 117.4cm | 118cm | |
| Waist To Hem | 75.5cm | 75.5cm | 75.5cm | 75.5cm | 75.5cm | 75.5cm | 74.5cm | 73.5cm | 72.5cm | ||
| Maxi Dress | Back Length from Snp To Hem (Long Length) | 147cm | 147cm | 147cm | 147cm | 147cm | 147cm | 147cm | 147cm | 147cm | 147cm |
| Back Length from Snp To Hem (Regular Length) | 142cm | 142cm | 142cm | 142cm | 142cm | 142cm | 142cm | 142cm | 142cm | 142cm | |
| Back Length from Snp To Hem (Petite Length) | 137cm | 137cm | 137cm | 137cm | 137cm | 137cm | 137cm | 137cm | 137cm | 137cm | |
| Culotte Jumpsuit | Snp To Hem (Regular / Long) |
131.7cm | 131.7cm | 132.8cm | 134cm | 135.2cm | 137.4cm | 139.6cm | 141.8cm | 144cm | |
| Snp To Hem (Short) |
116.7cm | 116.7cm | 117.8cm | 119cm | 120.2cm | 122.4cm | 124.6cm | 126.8cm | 129cm | ||
| Waist To Hem (Regular / Long) |
93.9cm | 93.9cm | 94.4cm | 95cm | 95.6cm | 96.2cm | 96.8cm | 97.4cm | 98cm | ||
| Waist To Hem (Short) |
78.9cm | 78.9cm | 79.4cm | 80cm | 80.6cm | 81.2cm | 81.8cm | 82.4cm | 83cm | ||
| Inside Leg Length (Regular / Long) |
65cm | 65cm | 65cm | 65cm | 65cm | 65cm | 65cm | 65cm | 65cm | ||
| Inside Leg Length (Short) |
50cm | 50cm | 50cm | 50cm | 50cm | 50cm | 50cm | 50cm | 50cm | ||
| Full Length Jumpsuit | Snp To Hem (Regular / Long) |
142.2cm | 142.2cm | 143.8cm | 145cm | 146.2cm | 147.4cm | 149.6cm | 151.8cm | 154cm | |
| Snp To Hem (Short) |
137.2cm | 137.6cm | 138.8cm | 140cm | 141.2cm | 142.4cm | 144.6cm | 146.8cm | 149cm | ||
| Waist To Hem (Regular / Long) |
104.4cm | 104.8cm | 105.4cm | 106cm | 106.6cm | 107.2cm | 107.8cm | 108.4cm | 109cm | ||
| Waist To Hem (Short) |
99.4cm | 99.8cm | 100.4cm | 101cm | 101.6cm | 102.2cm | 102.8cm | 103.4cm | 104cm | ||
| Inside Leg Length (Regular / Long) |
71cm | 71cm | 71cm | 71cm | 71cm | 71cm | 71cm | 71cm | 71cm | ||
| Inside Leg Length (Short) |
66cm | 66cm | 66cm | 66cm | 66cm | 66cm | 66cm | 66cm | 66cm | ||
| Playsuit | Back length from Snp To Hem | 89.6cm | 89.6cm | 90.7cm | 91.9cm | 93.1cm | 95.3cm | 97.5cm | 99.7cm | 101.9cm | |
| Back length from Waist To Hem | 51.3cm | 51.3cm | 51.9cm | 52.5cm | 53.1cm | 53.7cm | 54.3cm | 54.9cm | 55.5cm | ||
| Inside leg length | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | ||
| Grown on Sleeve Playsuit | Back length from Snp To Hem | 91.1cm | 91.1cm | 92.3cm | 93.5cm | 94.7cm | 95.9cm | 98.1cm | 100.3cm | 102.5cm | |
| Back length from Waist To Hem | 52.2cm | 52.2cm | 52.7cm | 53.3cm | 53.9cm | 54.5cm | 55.1cm | 55.7cm | 56.3cm | ||
| Inside leg length | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | 21cm | ||
| Flat Waist Tiered Hem Midi Skirt | Back Length-Waist to Hem-WaistBand Inc | 83.0cm | 83.0cm | 83.0cm | 83.0cm | 83.0cm | 83.0cm | 83.0cm | 83.0cm | 83.0cm | |
| Waist Flat on Top Edge | 33.0cm | 34.0cm | 35.5cm | 38.0cm | 40.5cm | 43.0cm | 45.5cm | 48.5cm | 51.5cm | ||
| Flat Waist Swing Skirt | Back Length-Waist to Hem-WaistBand Inc | 73.0cm | 73.0cm | 73.0cm | 73.0cm | 73.0cm | 73.0cm | 73.0cm | 73.0cm | 73.0cm | |
| Waist Flat on Top Edge | 33.0cm | 34.0cm | 35.5cm | 38.0cm | 40.5cm | 43.0cm | 45.5cm | 48.5cm | 51.5cm | ||
- Low stock - 1 item left
- Backordered, shipping soon
Want to know when your size is back in stock?
Alterations
Make your Popsy as unique as you are! x
What we can alter:
Length
We can shorten all of our Dresses and Jumpsuits to your desired length.
Sleeves
We can shorten sleeves on all of our items.
Pockets
Yes, some people do want their pockets removed!
Belt Loops
Don't want belt loops? No problem, we can remove them for you.
How it works:
1) Add to bag
Buy the Popsy item(s) you love from our store.

2) Request your changes
Tell us your alteration requirements in the notes field in the checkout.

3) We alter your item(s)
We alter your item(s) for FREE and send them out to you as normal.

4) Enjoy! x
Step out in style in your perfectly fitted Popsy!

We offer a FREE alterations service when requested at time of purchase. You can alter length, sleeves, belt loops and even whether or not you want pockets! Simply put your requests in the notes field when placing your order and you'll receive your custom-fit dress! x
Want to alter an existing item?
If you decide that you want to alter an existing purchase (or would just prefer to try on your item(s) before making alteration requests then you can purchase an alteration using the link below:
Purchase an alterationPLEASE NOTE - Any item(s) altered will become non-returnable. Please ensure you are happy with your original purchase and desired length before alterations are made.
If you require any additional alterations not mentioned above please send an email to customercare@popsyclothing.com and if we are able to help, we will. We only offer this service to items purchased directly from Popsy Clothing.
Some prints simply make you smile. Covered in hand-drawn doodle hearts with joyful pops of colour against a timeless black background, Naomi is an easy-to-wear midi you'll reach for again and again. Crafted from our beautifully soft recycled jersey with practical pockets and an effortlessly comfortable fit, she's perfect for workdays, weekends and everything in between.
Features
- Exclusive doodle hearts print
- Soft stretch recycled jersey fabric
- Practical pockets
- Scoop neckline
- Half sleeves
- Gathered waist
- Midi length
- Self fabric belt
- Comfortable stretch fit
- Designed and made with love in the UK
- Family business
Why You'll Love Her
- Bright pops of colour bring playful charm to every outfit
- Scoop neckline creates an easy everyday look
- Soft recycled jersey feels comfortable from morning to night
- Handy pockets for life's little essentials
- Midi length is easy to dress up or down
- Self fabric belt lets you wear her your way
- Designed to brighten ordinary days
Models wear
- Model is 5'7 and wears size 12
- Model is 5'7 and wears size 6
- Model is 5'2 and wears size 16
- Model is 5'5 and wears size 6
Message from Cherish
Some prints instantly lift your mood, and this is definitely one of them. I love the contrast between the bold black background, the hand-drawn white hearts and those unexpected flashed of colour that make the whole print come alive. It's playing without being overpowering, making it just as lovely for work as it is for meeting friends, heading out for lunch or simply wearing because it makes you feel good. I hope Naomi becomes one of those dresses that always earns compliments.
Cherish x
Fabric & Composition
62% Polyester 33% Recycled Polyester 5% Elastane
Our recycled jersey is a refined, smooth fabric with a beautiful stretch, designed for comfort and easy wear. It has a soft feel against the skin and a lovely drape that flatters the silhouette, making it ideal for everyday use.
Blending recycled yarns, this fabric uses repurposed materials to help reduce environmental impact while still maintaining a high standard of quality and performance. It's durable yet lightweight, easy to care for, naturally resistant to creasing, and holds its shape and finish wear after wear.
Sizing
Available in sizes 6-24
Find Your Popsy Size – Popsy Clothing
FAQs
What inspired this print?
The hand-drawn hearts have an expressive doodled style that feels artistic and full of personality. Many people say they remind them of chalk hearts, sketched onto a blackboard, while others simply love the joyful mix of monochrome and colour.
Is this dress suitable for work?
Absolutely. The classic black background makes it easy to style for work, while the colourful hearts add a fun, confident twist that feels polished without being plain.
Would this suit teachers or creative professionals?
Yes. The playful hand-drawn design is likely to appeal to teacher, artists, designers and anyone who enjoys colourful, expressive prints, while remaining versatile enough for everyday wear.
Can I wear this casually too?
Definitely. Pair it with trainers, sandals or boots and it's just as at home on weekends as it is in the office.
DELIVERY
Popsy knows it’s important to efficiently get our dresses to you so we ensure we dispatch your order as quickly as possible. We aim to dispatch orders within 1-2 working days. Please read the following delivery options for more information:
Delivery Options
ROYAL MAIL
- TRACKED 48 HOUR STANDARD DELIVERY
- FREE ON ORDERS £40.00 & OVER
- £2.95 ON ORDERS UNDER £40
- £5.95 UK TRACKED 24 (DOES NOT GUARANTEE NEXT DAY)
Orders will be dispatched within 2 working days and goods should be received within 2-5 working days of ordering.
Need your order quick? We offer a Tracked 24 hour service and if your order is placed by 2pm Monday to Thursday or 10:00am Friday your order will be delivered using our Tracked 24 hour service (excluding Bank Holidays, Easter Monday, Christmas Day, Boxing Day and New Year’s Day). Weekend orders (on Saturday or Sunday) will be dispatched on a Monday. Our Tracked 24 hour service is available on UK mainland deliveries but does not guarantee next day delivery.
DELIVERY TO COUNTRIES OUTSIDE OF UK – £12.00
DELIVERY TO GERMANY - £7.50
Please note all packages are sent from the UK. For deliveries to recipients within the EU VAT is in the price and all duty and fees are covered up to a maximum parcel value of €150. For the rest of the world, for legal purposes you (or the recipient of the goods, if different) are the importer of the goods (IOR/Importer of Record) and are responsible for any import formalities as well as any taxes, fees, levies or other charges due to local laws or customs rules.
You authorise Evri / DHL / Royal Mail to appoint a transport service that will act on your behalf with the customs and tax authorities of the destination country when the products are imported and will process and pay the import fees incurred for you. For each product, ownership and risk are transferred to the recipient at the time it is handed over to the transport service within the UK.
(Updated 18th March 2026)
GENERAL DELIVERY TERMS
We will deliver your order to the address you request at checkout when placing your order so please ensure this is correct. Any orders that are sent back to us due to an incorrect address or failure to collect from the delivery company after a missed delivery will be automatically refunded minus the postage. All deliveries are subject to stock availability and authorisation of your payment. Please note we are unfortunately unable to specify the time the goods will be delivered to you and are unable to give a guaranteed delivery date. During busy times such as sale periods, delivery may take slightly longer due to the increased demand.
FURTHER HELP
Need further help? Don’t hesitate to contact us as would be more than happy to help.


